In order to build better products, it’s useful to test prototypes with potential users to identify opportunities to improve our designs before investing in full production.

We’ll try out a couple of card sorting techniques to help us more objectively gauge the desirability and aesthetic appeal of our designs.

Visit to metro stations nearby to observe how users purchase tickets in context, then take your findings to make suggestions for how to improve the interface of the ticket machines.

Design a single-function “utility” app based on open-ended generative research.